This Business of Global Music Marketing

Worldwide tours, internet downloads, international album distribution - the global market for music is expanding with lightning speed, and that means big opportunities for everyone in the music business. The main obstacle? Lack of knowledge. The world market is packed with opportunity, but it's also full of cultural, regulatory, administrative, legal, political, and logistical pitfalls. This book offers a map of the world, with full information on how to break into the global market, how to distribute records abroad, how to find an audience, how to package records to appeal to local markets, how to establish partnerships with foreign businesses, how to deal with different rules of trade, and much more.

When Would This Item Ship?
• Orders are processed Mon-Fri, excluding holidays. An order placed now would be processed on Monday, 2/13/2012.

• For ground shipping, the average lead time for item HL.00331894 is one business day, which means an estimated ship date of Tuesday, 2/14/2012 if you place your order now.

• For expedited shipping, the average lead time for item HL.00331894 is same or next business day, which means an estimated ship date of Monday, 2/13/2012 if you place your order now.

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